Grocery giant Kroger and self-driving startup Nuro are now partnering to deliver groceries in the Scottsdale, Ariz. area
The partnership will take place at a single Kroger location, Fry's Food Stores, where orders can be placed starting Aug. 16, with customers opting for same or next-day delivery for $6 by one of Nuro's autonomous cars, an equipped Toyota Prius or Nissan Leaf with a human operator behind the wheel.
As the project progresses, Nuro will switch to one of its flagship R1 driverless delivery vehicles.
Grocery delivery with Nuro self-driving vehicles starts today! Our pilot with @kroger in Scottsdale, AZ is now accepting orders. Start shopping @FrysFoodStores https://t.co/uKYGyHRCgx pic.twitter.com/zwbmW1VEeu
— Nuro (@nuro) August 16, 2018
"Arizona is home to some of the most innovative autonomous vehicle testing," said Nuro co-founder Dave Ferguson.
"We're proud to contribute and turn our vision for local commerce into a real, accessible service that residents of Scottsdale can use immediately. Our goal is to save people time while operating safely and learning how we can further improve the experience."
A key differentiator between Nuro and Waymo, arguably the owners of the world's most technologically advanced self-driving platform, is Nuro's focus on transporting goods. Let's see if it can become a key player in the age of Amazon.