Brian “Pigman” Quaca to Co-Host Liberty Bowl Festivities at Bass Pro Shops Pyramid in Memphis

There will be an outdoor feel to the NCAA football bowl game celebration in Memphis this year.

Everyone's favorite hog hunting personality, Brian "Pigman" Quaca, will be on hand to help kick off the Autozone Liberty Bowl festivities during NCAA college football bowl week scheduled to be held December 26 and 27 at the Bass Pro Shops Pyramid in Memphis, Tennessee.

Pigman, host of Pigman: The Series on Sportsman Channel, will be meeting and greeting fans and customers, but will also take on "Battle at the Bowl" hosting duties for an eSports competition between the Kansas State and Navy football teams.

"We are excited to have Brian 'Pigman' Quaca in town to help welcome Liberty Bowl players, coaches and fans who love the outdoors to Memphis," shared David Hagel, General Store Manager of Bass Pro Shops at the Pyramid.

For those wishing to attend or participate, registering is encouraged to reserve a spot. Log on to to pre-register and reserve a spot.

Here are the planned activities for each day:

Thursday, December 26th: Beginning at 4:00 p.m., fans are invited for a meet and greet with Outdoor Entertainer, Brian "Pigman" Quaca who will be handing out 300 Bass Pro Shops hats along with Monster Energy drinks to those first in attendance. At 5:00 p.m., the Kansas State Wildcats will be on-site to participate in an eSports activation featuring Super Smash Bros on Nintendo Switch, Call of Duty on PS4, and a 10-minute Clash Royale mini-tournament format on mobile platforms.  At 6:00 p.m., globally top-ranked Super Smash Bros professional gamer, Hungrybox, will join in on the eSports fun as well.
Friday, December 27th: Beginning at 4:00 p.m., fans are once again invited for a meet and greet with Brian "Pigman" Quaca, with another 300 free Bass Pro hats and Monster Energy drinks up for grabs. At 5:00 p.m., the Navy football team will be on-site to participate in an eSports activation featuring Super Smash Bros, Call of Duty and Clash Royale.

So why would an outdoor-oriented celebrity want to hold such a central hosting role in a video game-heavy event? Aren't video games and screens working against the effort to get more young people outside?

Quaca has a reasonable response to that thought:

"Listen, regardless whether we play or don't play video or mobile games, we have to respect the impact that gaming has on our ability to reach a younger demographic - which we desperately need in the outdoor industry right now.  They're an important piece of turning this ship around when it comes to economic growth and participation," said Quaca. "It's clear the gaming demographic isn't coming to us on their own, but they're continuously playing games of strategy with weaponry, and that has an immense amount of crossover appeal to our space."

Might as well embrace the crossovers, and meet young folks on their level.

The AutoZone Liberty Bowl, the seventh oldest bowl game on the schedule, takes place annually at Liberty Bowl Memorial Stadium in Memphis.