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After 164 Years, Smith & Wesson is (Probably) Changing its Name

smith & wesson is changing it's name

Is Smith & Wesson actually changing its name?!

That sure appears to be the case, if the stockholders approve it.

See why Smith & Wesson might now be renamed “American Outdoors Brand.”

CNN Money has reported that Smith & Wesson might be in for a name change. Why would this 164-year-old gun business want to change it’s name now?

“We believe that changing our corporate name to American Outdoor Brands Corporation will better reflect our strategic focus on the shooting, hunting, and rugged outdoor markets,” Smith & Wesson stated.

Will the changing of Smith & Wesson‘s name to American Outdoors Brand change S&W forever? Only time will tell. 

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After 164 Years, Smith & Wesson is (Probably) Changing its Name