As ICAST 2015 comes to an end, another fantastic show is reflected on by organizers and attendees.
The American Sportfishing Association (ASA) ICAST Show finished in Orlando, Florida with a flourish, including the news that nearly 13,000 attendees got to experience the annual showcase of tackle, gear and accessories in the sportfishing industry.
“This was, without a doubt, the biggest show that we have produced,” said ASA President and CEO Mike Nussman. “Between the exhibitors, buyers and media, the response has been the same – this is an outstanding show. ICAST is our industry’s show.
With a growing number of exhibitors, experts, industry members and key stakeholders visiting ICAST every year, each event seems to outdo the last.
“There is no doubt that the show will continue on this growth trajectory as it expands to appeal to everyone in the fishing industry and everyone who wants to do business in the fishing industry. And that means global as well as domestic,” said Show Director Ken Andres.
The 2015 ICAST Show was the 57th annual, and saw an increasingly important online and social media presence play a key role in coverage of the event.
“Social media exploded this year with more and more exhibitors, buyers and media using all the social media channels available to them to get the word out about their products and the show.” said ASA’s Communications Director Mary Jane Williamson. ”More than 7,000 people engaged with us on ICAST’s Facebook page this week, reaching more than 93,000 people and 107,000 people engaged with us on Twitter either through direct tweets or re-tweeting. The word got out there this week about this show!”
Next year’s ICAST Show will be held in Orlando once again, and if sentiment holds true, will be bigger, better, and more highly-attended than ever before.