This Innovative Bullet Fires Three Shots At Once

On January 6, Denver-based bullet manufacturer Advanced Ballistic Concepts began selling the Multiple Impact Bullet, a personal defense round that fires multiple fragments connected by a fiber.
Here’s how the Multiple Impact Bullet works. The ballistic-strength fiber that connects the fragments is spooled up inside the core of the bullet. When fired, the round splits into a Y-shaped pattern with fragments at each end of the fibers. The diameter of the spread for handguns is 14 inches and 24 inches for shotguns. With that wide of a diameter, the round is devastating at close, short and medium ranges. All shooters really have to do is point and shoot.
Multiple Impact Bullet inventor Todd Kuchman, in a piece from CNN, said that the blast is more accurate than a shotgun, and minimizes the risk of stray pellets associated with buck shot.The bullets are meant to serve as self-defense ammunition. The Multiple Impact Bullet is available in 12 gauge, 45 ACP and 9mm.
Three Shots In One Deadly Bullet

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Advanced Ballistic Concepts says they’ve already taken nearly $100,000 in orders for cases of the Multiple Impact Bullet. The next challenge will be to break into the ammunition market that is dominated by well-established companies, such as Winchester and Remington.
“It’s been selling like gangbusters,” Kuchman told CNN. “In fact, our website crashed after our initial press release.”
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Check out this video from the company’s website, in which Kuchman’s brother and co-founder Jaye talks more about the bullet:
Todd Kuchman is an elk hunter and entrepreneur from Colorado, and he founded the company in 2010 with his brother.
Could you see the three-shot Multiple Impact Bullet becoming common ammunition?